Inhibition
Soon to be a major internet sensation, destined to land a permanent spot in a prominent, possibly exclusive, Las Vegas nightclub—Inhibition! Stopping, or even slowing down, is for weaklings!
Merriam-Webster Online Dictionary
inhibition (noun)1.
a) the act of the state of being - inhibiting inhibited
b) something that forbids, debars, or restricts
2.
an inner impediment to free activity, expression, or functioning as
a) a mental process imposing restraint upon behavior or another mental process (as a desire)
b) a restraining of the function of a bodily organ or an agent (as an enzyme)